Email & Marketing Manager
About the Organization
At New Politics, we believe the people who should lead us are the ones who already have: servant leaders who put on the uniform, worked the frontlines of their communities, and gave years to a cause larger than self. For more than a decade, we’ve backed hundreds of their campaigns, and the leaders we found early now serve at every level, from city halls and statehouses to Congress.
They came up through the military, AmeriCorps, and the Peace Corps, through classrooms and platoons, fire stations and federal courtrooms. Different paths, one thing in common: years spent serving other people before they ever asked for a vote.
The Role
Servant leaders come to us at every stage, from interested in becoming a candidate to already elected. As an organization, our job is to meet them where they are and help them advance their political leadership.
For some, that’s deciding whether or not to run. For others, when and which office. Some of these decisions happen quickly and others over the course of years. During that process we offer programs, individual support, tools, and resources. This level of support is how we ensure great leaders are more willing to raise their hand.
In between all of those decisions, steps, and support is where this role becomes mission-critical.
You’ll create regular, personalized communication that keeps people connected to us between those conversations. It covers email, text, and automated sequences, tied to where each person is in their path to office.
We’re looking for someone who can help design this program and build it. You’ll need to be both a strategist and a tactician: understand our larger goals, propose ideas, and build the solutions.
Why This Role Is Mission-Critical
Trust is built between conversations. Our Talent and Advising team can only have so many conversations a week. You’ll make sure everyone in our pipeline hears from us in between.
It’s how a maybe becomes a yes. For people on the fence about running, it can take time to be ready. Consistent communication shows that we’ll have their back.
When the moment comes, we’re already there. Seats open unexpectedly or someone’s situation changes quickly. A leader who has heard from us all along calls us first.
Every leader we back needs champions. The full-list program turns supporters into people who show up for our leaders and sends great prospects our way.
What You’ll Own
This role covers two primary areas of ownership.
1. Email program. Our broad email program reaches the full list and our alumni community. You’ll help on strategy and lead on execution of what we want to achieve, frequency of communication, messaging, and asks.
2. Pipeline communications. Our talent pipeline spans multiple stages, from just expressing interest in running to being an elected member of the U.S. House or Senate. You’ll collaborate with other departments to design and run regular, stage-specific communication for three core groups:
- People thinking of running
- People currently serving in state or local office
- People considering a run for Congress
You’ll answer questions like: What role can communications play in supporting them? What does it say? What’s personalized, and what’s batched? What tools and tech do we need?
Bottom line: this role will ensure that our people are regularly engaged, through a recurring cadence and automated sequences that complement, not replace, their relationship with our staff.
What Success Looks Like in Year One
- Every person in our three core groups is on an active, regular cadence, and every new contact gets an entry-specific automation.
- You can show, with data, how our communications move people forward in their path to office.
About You
- At least 3–5 years in digital, lifecycle, CRM, or marketing automation work, ideally including building multi-step communication journeys for different audiences.
- Experience in politics, campaigns, or issue advocacy.
- Hands-on experience designing and running automated email programs, including segmentation, triggers, and testing.
- Experience with CRMs and email automation platforms (Salesforce preferred but not required), plus working knowledge of deliverability: list hygiene, sender reputation, and authentication (SPF, DKIM, DMARC).
- Strong writing and editing skills.
- AI tools are part of your daily workflow and you’re eager to learn more
- Working knowledge of HTML and CSS for email (and/or comfort working with AI to generate it).
Salary and Benefits
- Salary: starting at $78,000 and commensurate with experience.
- Benefits: 401(k) matching; health, dental, vision and life insurance; health and dependent FSA; unlimited vacation; work-from-home stipend.
- Location: fully remote within continental U.S. time zones.
How to Apply
Our candidates don’t wait until they feel 100% ready to raise their hand, and neither should you. If this role excites you, apply.
Email your resume and cover letter to apply@newpolitics.org. In your cover letter, please don’t reiterate your resume. Instead, tell us something your resume doesn’t: more about your interests, skills, motivations, or a story that helps us get to know you.
New Politics is an equal opportunity and affirmative action employer. New Politics Academy is committed to achieving a diverse workforce through application of its affirmative action, equal opportunity and nondiscrimination policy in all aspects of employment.